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How To Ebooks and Hot Topics

Posted by admin | Posted in How to | Posted on 09-06-2009

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How-to’s and hot topics

There is almost no limit whatsoever on the marketability of how-to books. Everyone wants an instruction manual, advice, and encouragement that they can do anything they read a how-to book for. Anything you know how to do, anything you’ve ever wanted to learn, or anything that’s teachable at all, can become a how-to ebook.

How-to books for hobbyists are a good way to go, and this overlaps with the discussion above. A hobby how-to ebook could be anything from how to build a home from hay bales to how to play Texas Hold ‘Em to how to understand Shakespeare.

One book publisher knows how hungry we are for how-to information, and has created a whole series of “Dummies” books around the market. Further, there are other similar book series’, and all of them are doing quite well! “The Everything” series, “Idiot’s Guide” series and others are all cashing in on the how-to phenomenon.

You could cash in by creating ebooks on any or all subjects covered in any of those series’. Go to www.dummies.com, and check out their list of titles. Pick one you like, and move full speed ahead!

Remember that even though the books have “Dummies” in the title, that the books are as popular as they are because the readers are not treated like dummies at all. The authors cater to a person who wants to find out the easiest way to do something without too much tangential discussion. When you have your ebook written and when you choose a title, make sure you are appealing to a reader’s smarts! If you use words like stupid, dumb, or hopeless in the title, make sure that it is clear that the meaning would not extend to insulting the individual reader

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Choose a Title That Grabs The Reader’s Attention Part 2

Posted by admin | Posted in How to | Posted on 05-06-2009

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Titles are very important. A good title that grabs the attention of the
reader will *always* produce more results than a plain-jane title. There
are five checklist questions that I always ask myself when I am
developing a title for my eBooks. Run your ideas through these filters to
create the perfect “grabbing” title for your own eBook…
Does the title make the reader want to find out more? Curiosity may
have killed the cat, but it produces downloads when it comes to
eBooks. Your title should leave that lingering feeling in the mind of
the reader, “There is something to this. I’d better take a closer
look.” Yeah, it’s probably just another hyped up bunch of junk, but
I’d better check it out to make sure. I don’t want to miss out on
something important.

Does the title promise to meet a need of the reader? Let’s face it,
we all want our needs met. The title of your eBook should in some
way offer to meet that need. “The Power of eBooks” doesn’t meet a
need. “How to Setup Your Own Automated Traffic Generators”
does. It shows me how to generate traffic to my website. And, how
to automate it to free up my time.

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