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How To Format Your Ebook

There are two common ebook formats, EXE and PDF. These formats refer to the type of electronic file your ebook will be. One type has .exe after the filename, and the other has .pdf after the filename. If your ghostwriter already put your ebook into one of these formats, then you are all set. If your...

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What an E-book Can Do for You ?

Posted by admin | Posted in Viral | Posted on 08-11-2009

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An E-book that includes your marketing message and a link to your website is a proven technique in viral marketing. This method uses the multiplication effect to “explode” the distribution of your message by willing participants.

This is the basic principle that was used by Hotmail to get established. When the two founders set up their free email system, all the messages that were sent by subscribers had a text message at the bottom which identified Hotmail as the origin. People who sent emails to their friends advertised the free email site.

Using viral E-books as a marketing method is cheap. It doesn’t take long to set up and it’s even quicker if you use rebrandable E-books that have been written by others. Just use your favorite search engine and do a web search. You will find many rebrandable E-books that are available on whatever subject you are interested in and that apply to your e-business. One method of distributing the E-book is to offer it to visitors in exchange for subscribing to your newsletter. If they pass it on to their friends and family it will promote your business for you.

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How To Create a great sales letter for your ebook

Posted by admin | Posted in Sell Ebooks | Posted on 15-08-2009

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Create a great sales letter for your book

The web page for your ebook should contain a sales letter that is immediately visible. In fact, your web page really doesn’t need to contain much else, unless you choose to use additional pages for other uses.

Here are the components of a great sales letter.

  1. a catchy headline.
  2. a list of amazing benefits for the reader. Tell visitors what problems your ebook solves or how it will improve their lives.
  3. testimonials. Quotes from people who have read the book or from people who know you and are willing to write something great about you for your site.
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